• All about me
    • Why the -esque?
  • PR & Advertising
    • Disclosure

Domestic Goddesque

Home life. Home style. Home cooking. Home Exchanging.

  • Home Life
    • Crafts for Kids
    • Photograph
      • Project 366
  • Home Style
    • handmade gifts
    • Inspired by
    • pinspirational
    • sew and sew
  • Home Cooking
    • Cooking with Kids
    • Forever Nigella
    • Vitamix
  • Away From Home
  • Working from Home
    • Blogger event
    • campaign
    • giveaway
    • Product review
      • books for thought
    • sponsored

June 22, 2015 by Domestic Goddesque 10 Comments

7 Ways to Win- Tips for working with Brands

Whilst at BritMums Live 2015, I was restricted to room one by the awesome power that comes with being a room moderator. But I still got to attend some of the weekend’s best sessions from one of the best seats in the house. Also, they gave me a microphone.

One such session was Brands and Blogging, featuring Britmums’ founders Jen and Susanna, Jugglemum Nadine, Marianne from Mari’s World and Clare Candler, Head of Packaged Goods and Marketing to Mums with renowned PR Brand Hill and Knowlton. 

Ahead of the session she put out a questionnaire to bloggers and brands about working with the other and garnered some interesting results which she talked about but she went on to share 7 Ways to Win- Tips for working with Brands. Given that this is what she does for a living I thought the tips worth sharing as I know that not everyone could attend either the session or BritMums Live itself.

7 ways to win tips for working with brands

7 Ways You Can Win With Brands:

1. Proactivity: get in touch with brands. By all means introduce yourself and ask to be added to their mailing list, but you could go one step further and really look at what the firm does, their products, and come up with a creative and engaging way that you could both work together.

2. Engage the Power of Relationships: if you have an existing relationship with a brand, go back to them again. Brands are far more likely to work with you if they’ve had a positive experience with you in the past. Obviously this creates challenges if you are new to blogging or haven’t worked with a brand before, which is when Tip 1 comes into play!

3. Act like a Partner: Think in terms of business. How are you attractive to the brand? What can you offer? Can you support them in other ways- share their content without being asked/instagram that product you were sent a year ago and share again.

4. Transparency: make it clear when it comes to payment. If you are happy to do some things for free, say so, but make it clear what you would expect to be paid for. And make it clear early on so neither side is negotiating under false pretence.

5. Integrity: this is not just about your relationship with one brand but your presence online as a whole. Be honest. Be true to your voice. They want to work with the you that is out there. Be honest about what you can do for them. Be sincere.

6. Quality: it really isn’t always about volume. Sometimes a well-written blog that interacts regularly and sincerely will be a much better for for a brand that a blogger with a vast following on social media that has very little interaction. Consider the aesthetics of your blog too- make it clear, easy to read, appealing to brands. And balance Sponsored Content with Non- Sponsored. Apparently a blog with mostly sponsored content is a turn-off to Brands.

7. Don’t be a Princess. There may be some bloggers who can command £700 for a tweet but that is not true of the rest of us. Think of the bigger picture: doing something for a brand without kicking up a fuss now may lead to far larger opportunities down the line. Brand Blogger interactions, as with any relationship, are about give and take. And being polite is simple good manners.

 

Share the love for this post:

  • Pinterest
  • Twitter
  • Email
  • Facebook
  • Print
  • Tumblr

Like this:

Like Loading...

Related

«
»

Filed Under: Blogger event

Comments

  1. mummybarrow says

    July 3, 2015 at 09:19

    I nodded all the way through this. Very sound advice my friend. Sound advice indeed. Thanks for sharing

    Reply
    • Domestic Goddesque says

      July 4, 2015 at 18:30

      Happy to help Mummy Barrow 🙂

      Reply
  2. Lindsay @ Newcastle Family Life says

    June 30, 2015 at 21:01

    I attended this session and i enjoyed it and learnt some useful tips as i never contact brands myself xx

    Reply
    • Domestic Goddesque says

      July 4, 2015 at 18:32

      But now you know what to do, who knows what you’ll be able to share at the next Britmums Lindsay!

      Reply
  3. Nell@PigeonPairandMe.com says

    June 26, 2015 at 15:14

    This is really helpful, as I missed this session! Thank you. It was good to see you briefly, in between your moderating duties. x

    Reply
    • Domestic Goddesque says

      July 4, 2015 at 18:31

      That’s how it goes with these things Nell. Glad you found the post helpful and thanks for commenting!

      Reply
  4. Kizzy Bass says

    June 25, 2015 at 05:45

    Some wonderful tips here and this is something I have been wondering and wanting to do more of. Thanks for sharing this

    Reply
    • Domestic Goddesque says

      July 4, 2015 at 18:33

      No problem Kizzy. Hope it helps!

      Reply
  5. JuggleMum, Nadine Hill says

    June 22, 2015 at 12:55

    I’m so glad that you have done this round-up of the key points Kelly as it will be useful to the people who couldn’t get to the session but still would like to know the skinny! I really enjoyed speaking on the panel and you were an excellent moderator! Even if you were going to mess with my video feed!! Thanks for the mention.

    Reply
    • Domestic Goddesque says

      June 22, 2015 at 16:59

      Happy to @jugglemum. Quite frankly I was in awe watching you work: you were everywhere this weekend. Where do you get the drive?

      Reply

Go on! You know you want to tell me what you think!Cancel reply

Outstanding Contribution Finalist

MAD Blog Awards UK 2015

Categories

Vintage Domestic Goddesque

Featured on:

IhookedupwithHoHlamespice
parentdish - for parenting advice
Tots100 BlogCamp for UK parent bloggers
TOTS100 - UK Parent Blogs

What does Mummy do all day?

Lumie Light and aromatherapy alarm clock

Lumie Bodyclock Iris bringing light- and aromatherapy to your bedroom

When Bad Things Happen in Good Bikinis #WillAidMonth

Pudsey Bear Inspired Children in Need Cupcakes

How to make Pudsey Bear Cupcakes

Domestic Goddesque Headshot

Too Much

Copyright © 2025 · Design by Stacey Corrin

Copyright © 2025 · Sprinkle Theme on Genesis Framework · WordPress · Log in

 

Loading Comments...
 

    %d